Political ad spending in the U.S. was projected to amounted to 10.2 billion dollars in 2024.
Political digital advertising spending in the United States was expected to amount to 2.64 billion U.S. dollars in 2024, marking a 28 percent increase from the 2020 value of 2.07 billion dollars. Political digital advertising spending in the United States from 2020 to 2026 (in billion U.S. dollars)
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Other statistics that may interest you Political advertising in the U.S.
Overview
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Spending
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- Premium Statistic Non-political and political advertising revenues in the U.S. 2022-2024
- Premium Statistic Political ad spending in the U.S. 2018-2024
- Premium Statistic Presidential candidates’ political ad spend U.S. 2023
- Premium Statistic Political ad spend in the U.S. 2024, by election category
- Premium Statistic U.S. political ad spending during election cycles 2014-2024, by medium
- Premium Statistic Leading states in political ad spend for the U.S. Senate races 2022
- Premium Statistic Leading states in political ad spend in U.S. gubernatorial races 2022
Digital advertising
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- Premium Statistic Political digital ad spend in the U.S. 2020-2026
- Premium Statistic U.S. political digital ad spending 2022, by type
- Premium Statistic Programmatic ad spend in the U.S. elections 2018-2022, by device
- Premium Statistic Largest Meta advertisers in the U.S. 2018-2022
- Premium Statistic Meta ad spend in the U.S. 2018-2022, by category
- Premium Statistic U.S. largest political advertisers on Google 2018-2023, by ad spend
TV advertising
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- Premium Statistic Broadcast TV political ad spend in the U.S. 2014-2024
- Premium Statistic TV advertising spending during presidential campaign in the U.S. 2020, by state
- Premium Statistic Leading TV shows targeted by Trump political ads in the U.S. 2020, by spots aired
- Premium Statistic Leading TV shows targeted by Biden political ads in the U.S. 2020, by spots aired
Consumer perspective
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- Premium Statistic Voters' perceptions of political advertising in the U.S. 2022
- Premium Statistic Consumers' opinion on brands addressing political issues in the U.S. 2022-2023
- Premium Statistic Opinions on limiting political ad spend in the U.S. 2022
- Premium Statistic Consumers who like watching political ads more than other TV ads in the U.S. 2022
- Premium Statistic Attention toward political ads in the U.S. 2022, by political affiliation
Further related statistics
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- E&M industry digital and non-digital ad spend in the Netherlands 2012-2023
- Digital share of ad spend in Sweden 2015-2022
- Online video ad spend worldwide 2020-2024
- Digital share of ad spend in France 2019-2023
- Digital advertising expenditure in Russia 2022, by segment
- Digital share of advertising spending in Russia 2008-2015
- Digital ad spend in Sweden 2022, by format
- U.S. hotels advertising expenditure 2011-2015, by platform
- Advertising expenditure in China as share of online ad spending by industry 2018
- Growth rate of online advertising spending in 2010, by industry
- RTB-based premium display ad sales in France 2013-2018, by format
- Digital ad spend in Western Europe 2023, by country
- Leading online dating advertisers in the U.S. 2021
- Factors driving interactive ad budget in Russia 2020
- Cost of online advertising in U.S. franchise restaurants as of March 2014
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Statistics
- E&M industry digital and non-digital ad spend in the Netherlands 2012-2023
- Digital share of ad spend in Sweden 2015-2022
- Online video ad spend worldwide 2020-2024
- Digital share of ad spend in France 2019-2023
- Digital advertising expenditure in Russia 2022, by segment
- Digital share of advertising spending in Russia 2008-2015
- Digital ad spend in Sweden 2022, by format
- U.S. hotels advertising expenditure 2011-2015, by platform
- Advertising expenditure in China as share of online ad spending by industry 2018
- Growth rate of online advertising spending in 2010, by industry
- RTB-based premium display ad sales in France 2013-2018, by format
- Digital ad spend in Western Europe 2023, by country
- Leading online dating advertisers in the U.S. 2021
- Factors driving interactive ad budget in Russia 2020
- Cost of online advertising in U.S. franchise restaurants as of March 2014
Inside Radio. (September 8, 2023). Political digital advertising spending in the United States from 2020 to 2026 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/309592/online-political-ad-spend-usa/
Inside Radio. "Political digital advertising spending in the United States from 2020 to 2026 (in billion U.S. dollars)." Chart. September 8, 2023. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/309592/online-political-ad-spend-usa/
Inside Radio. (2023). Political digital advertising spending in the United States from 2020 to 2026 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/309592/online-political-ad-spend-usa/
Inside Radio. "Political Digital Advertising Spending in The United States from 2020 to 2026 (in Billion U.S. Dollars)." Statista, Statista Inc., 8 Sep 2023, https://www.statista.com/statistics/309592/online-political-ad-spend-usa/
Inside Radio, Political digital advertising spending in the United States from 2020 to 2026 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/309592/online-political-ad-spend-usa/ (last visited May 04, 2024)
Political digital advertising spending in the United States from 2020 to 2026 (in billion U.S. dollars) [Graph], Inside Radio, September 8, 2023. [Online]. Available: https://www.statista.com/statistics/309592/online-political-ad-spend-usa/