During a survey held in early 2023, it was found that at that point in time UK marketers spent on average 14.77 percent of their marketing budgets on mobile media; this value was expected to increase to 27.64 percent in the coming five years.
Share of mobile in marketing budgets in the United Kingdom (UK) as of February 2023
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The CMO Survey. (March 24, 2023). Share of mobile in marketing budgets in the United Kingdom (UK) as of February 2023 [Graph]. In Statista. Retrieved May 02, 2024, from https://www.statista.com/statistics/258256/share-of-digital-ad-budget-spent-on-mobile-in-the-uk/
The CMO Survey. "Share of mobile in marketing budgets in the United Kingdom (UK) as of February 2023." Chart. March 24, 2023. Statista. Accessed May 02, 2024. https://www.statista.com/statistics/258256/share-of-digital-ad-budget-spent-on-mobile-in-the-uk/
The CMO Survey. (2023). Share of mobile in marketing budgets in the United Kingdom (UK) as of February 2023. Statista. Statista Inc.. Accessed: May 02, 2024. https://www.statista.com/statistics/258256/share-of-digital-ad-budget-spent-on-mobile-in-the-uk/
The CMO Survey. "Share of Mobile in Marketing Budgets in The United Kingdom (Uk) as of February 2023." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/258256/share-of-digital-ad-budget-spent-on-mobile-in-the-uk/
The CMO Survey, Share of mobile in marketing budgets in the United Kingdom (UK) as of February 2023 Statista, https://www.statista.com/statistics/258256/share-of-digital-ad-budget-spent-on-mobile-in-the-uk/ (last visited May 02, 2024)
Share of mobile in marketing budgets in the United Kingdom (UK) as of February 2023 [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/258256/share-of-digital-ad-budget-spent-on-mobile-in-the-uk/