In an online survey conducted in October 2023 among India's urban population, approximately 42 percent of respondents favored Paper Boat as their top choice for a direct-to-consumer (D2C) food and beverage brand. Happilo followed, with 26 percent of consumers expressing a preference for it. Interestingly, variations were observed in consumer preferences based on age.
Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023
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YouGov. (October 16, 2023). Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023 [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov. "Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023." Chart. October 16, 2023. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov. (2023). Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023. Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov. "Leading Direct-to-consumer (D2c) Food and Beverage Brands in India as of October 2023." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/
YouGov, Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023 Statista, https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/ (last visited May 04, 2024)
Leading direct-to-consumer (D2C) food and beverage brands in India as of October 2023 [Graph], YouGov, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1420760/india-major-d2c-food-and-beverage-brands/