In 2022, display advertising became the most frequent type in digital advertising in Turkey, broken down by format. That year, spending on paid-for search advertising accounted for nearly 23 percent of total digital advertising spending.
Distribution of digital advertising spending in Turkey in 2022, by format
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Other statistics that may interest you Advertising in Turkey
Overview
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- Premium Statistic Advertising expenditure in Turkey 2007-2022
- Premium Statistic Advertising expenditure in Turkey 2007-2022, by medium
- Premium Statistic Advertising spending in Turkey 2022, by media type
- Premium Statistic Share of advertising spending in Turkey 2022, by media type
- Premium Statistic Advertising spending growth in Turkey 2022, by medium
- Premium Statistic Number of enterprises in the advertising sector in Turkey 2009-2022
- Premium Statistic Number of people employed in the advertising sector in Turkey 2009-2022
- Premium Statistic Total cost of personnel in the advertising sector in Turkey 2009-2021
Television, radio, and cinema advertising
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- Premium Statistic Television advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised on TV in Turkey 2021, by ad duration
- Premium Statistic Television advertisements' share of voice (SOV) in Turkey 2022, by sector
- Premium Statistic Radio advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised on the radio in Turkey 2021, by ad duration
- Premium Statistic Radio advertisements' share of voice (SOV) in Turkey 2021-2022, by sector
- Premium Statistic Cinema advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised in cinemas in Turkey 2021, number of ads
Press and outdoor advertising
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- Premium Statistic Newspaper advertising expenditure in Turkey 2010-2022
- Basic Statistic Leading brands advertised in newspapers in Turkey 2021, by ad volume
- Premium Statistic Newspaper advertisements' share of voice (SOV) in Turkey 2022, by sector
- Premium Statistic Magazine advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised in magazines in Turkey 2021, number of pages
- Premium Statistic Magazine advertisements' share of voice (SOV) in Turkey 2022, by sector
- Premium Statistic Outdoor advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised outdoors in Turkey 2021, number of ads
Digital advertising
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- Premium Statistic Digital ad spend in Turkey 2020-2022
- Premium Statistic Digital advertising expenditure in Turkey 2007-2021, by type
- Premium Statistic Digital advertising spending in Turkey 2022, by format and device
- Premium Statistic Digital advertising spending distribution in Turkey 2022, by format
- Premium Statistic Digital advertising growth rate in Turkey 2014-2022
- Premium Statistic Digital advertising spending in Turkey 2022, by type and device
- Premium Statistic Digital advertising spending in Turkey 2022, by category
- Premium Statistic Social media platforms reaching the largest ad audience in Turkey Q1 2022
Consumer behavior
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- Premium Statistic User behavior after seeing ads in mobile apps in Turkey 2022
- Premium Statistic User interaction rate with online advertisements in Turkey 2022, by type
- Premium Statistic Reasons why mobile ads attract the attention of the users in Turkey 2022
- Premium Statistic Number of complaints about advertising in Turkey 2012-2022
- Premium Statistic Attitudes towards online advertising in Turkey 2023
- Premium Statistic Digital advertising touchpoints in Turkey 2023
Further related statistics
12
- Distribution of digital advertising spending in Peru 2023, by format
- Digital advertising spending in Peru 2023, by format
- Digital share of advertising spending in Russia 2008-2015
- Digital share of ad spend in France 2019-2023
- RTB digital display ad spending in Russia 2014-2018
- Largest digital classifieds, directories & affiliate ad markets in Europe 2022
- Digital advertising expenditure in Poland 2010-2015, by medium
- Digital advertising expenditure in Russia 2022, by segment
- Digital advertising expenditure in France 2008-2015, by medium
- Digital advertising expenditure in Hungary 2008-2015, by medium
- Costs for internet advertisement in car brand industry in China Q1 2020-Q4 2020
- Venezuela: largest digital advertisers among car dealerships 2019
Further Content: You might find this interesting as well
Statistics
- Distribution of digital advertising spending in Peru 2023, by format
- Digital advertising spending in Peru 2023, by format
- Digital share of advertising spending in Russia 2008-2015
- Digital share of ad spend in France 2019-2023
- RTB digital display ad spending in Russia 2014-2018
- Largest digital classifieds, directories & affiliate ad markets in Europe 2022
- Digital advertising expenditure in Poland 2010-2015, by medium
- Digital advertising expenditure in Russia 2022, by segment
- Digital advertising expenditure in France 2008-2015, by medium
- Digital advertising expenditure in Hungary 2008-2015, by medium
- Costs for internet advertisement in car brand industry in China Q1 2020-Q4 2020
- Venezuela: largest digital advertisers among car dealerships 2019
IAB Europe. (July 19, 2023). Distribution of digital advertising spending in Turkey in 2022, by format [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe. "Distribution of digital advertising spending in Turkey in 2022, by format." Chart. July 19, 2023. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe. (2023). Distribution of digital advertising spending in Turkey in 2022, by format. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe. "Distribution of Digital Advertising Spending in Turkey in 2022, by Format." Statista, Statista Inc., 19 Jul 2023, https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe, Distribution of digital advertising spending in Turkey in 2022, by format Statista, https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/ (last visited June 10, 2024)
Distribution of digital advertising spending in Turkey in 2022, by format [Graph], IAB Europe, July 19, 2023. [Online]. Available: https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/