Twitter's ad revenue stood at 4.5 billion U.S. dollars.
In the second quarter of 2022, Twitter's ad engagement grew by seven percent compared to the corresponding quarter of the previous year. In 2021, Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 2nd quarter 2022
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Other statistics that may interest you X (formerly Twitter) advertising and marketing
Overview
8
- Premium Statistic Social media ad spend worldwide 2021-2028
- Premium Statistic Social media ad spending worldwide 2019-2028, by device
- Premium Statistic Media companies: ad revenues 2022
- Premium Statistic Changes in spending on digital platforms by marketers worldwide 2023
- Basic Statistic Market capitalization of the largest U.S. internet companies 2024
- Premium Statistic X (formerly Twitter) advertising revenue worldwide 2017-2027
- Premium Statistic Twitter net advertising revenue growth worldwide 2019-2023
- Premium Statistic Twitter net advertising revenue worldwide 2019-2023
Marketing usage
7
- Premium Statistic Social media platforms used by marketers worldwide 2023
- Premium Statistic Social media platforms used by marketers worldwide 2022, by target group
- Premium Statistic Future use of social media among marketers worldwide 2023, by platform
- Premium Statistic Benefits of social media marketing worldwide 2023
- Basic Statistic Average weekly X/Twitter brand posts 2023, by vertical
- Premium Statistic Usage of Twitter for marketing purposes worldwide 2022
- Premium Statistic Share of marketers familiar with Twitter advertising worldwide 2022
Engagement rates
6
- Basic Statistic Social media post engagement 2020-2022
- Premium Statistic X/Twitter: average post engagement 2022, by vertical
- Premium Statistic X/Twitter brand post engagement 2023, by vertical
- Premium Statistic Twitter ad engagement growth 2014-2022
- Premium Statistic Twitter cost per engagement growth 2010-2022
- Basic Statistic Twitter vs. Threads: mobile app daily engagement 2023
Competitors
5
- Premium Statistic Digital advertising revenue for major internet companies 2023-2027
- Premium Statistic Growth of social media ad revenue worldwide 2023, by platform
- Basic Statistic Leading websites worldwide 2023, based on visit share
- Basic Statistic Global social networks ranked by number of users 2024
- Basic Statistic Threads and Twitter comparison 2023
Audience
6
- Premium Statistic Twitter users worldwide 2019-2028
- Basic Statistic X (formerly Twitter) accounts with the most followers worldwide 2023
- Premium Statistic Twitter: annual user growth rate worldwide 2015-2024
- Premium Statistic X/Twitter: number of worldwide users 2019-2024
- Basic Statistic X/Twitter: Countries with the largest audience 2024
- Basic Statistic X/Twitter: distribution of global audiences 2024, by gender
Further related statistics
18
- Leading brands on Twitter in Hungary 2020, by number of followers
- Twitter advertising expenditure Thailand 2018-2021
- Twitter advertising expenditure growth Thailand 2019-2021
- Engagement rate of Instagram influencers in Brazil 2023, by number of followers
- Role of celebrities in marketing strategies in the United Kingdom (UK) 2016
- Leading media profiles on Twitter in Argentina 2021
- Leading media profiles on Twitter in El Salvador 2021
- Leading media profiles on Twitter in Paraguay 2021
- Chile: leading Chilean sport profiles on Twitter 2019
- Peru: leading Peruvian sport profiles on Twitter 2019
- Relevant celebrities for marketing strategies in the United Kingdom (UK) 2016
- Social advertising expenditure Thailand 2018-2021
- Leading industries on Facebook in Saudi Arabia 2019, by number of fans
- Social advertising expenditure growth Thailand 2019-2021
- Affiliate marketing advertising expenditure Thailand 2019-2021
- Internet users feelings about company use of data & personalization worldwide 2018
- Creative advertising expenditure Thailand 2018-2021
- Worldwide service delivery platforms market revenue 2014-2019
Further Content: You might find this interesting as well
Statistics
- Leading brands on Twitter in Hungary 2020, by number of followers
- Twitter advertising expenditure Thailand 2018-2021
- Twitter advertising expenditure growth Thailand 2019-2021
- Engagement rate of Instagram influencers in Brazil 2023, by number of followers
- Role of celebrities in marketing strategies in the United Kingdom (UK) 2016
- Leading media profiles on Twitter in Argentina 2021
- Leading media profiles on Twitter in El Salvador 2021
- Leading media profiles on Twitter in Paraguay 2021
- Chile: leading Chilean sport profiles on Twitter 2019
- Peru: leading Peruvian sport profiles on Twitter 2019
- Relevant celebrities for marketing strategies in the United Kingdom (UK) 2016
- Social advertising expenditure Thailand 2018-2021
- Leading industries on Facebook in Saudi Arabia 2019, by number of fans
- Social advertising expenditure growth Thailand 2019-2021
- Affiliate marketing advertising expenditure Thailand 2019-2021
- Internet users feelings about company use of data & personalization worldwide 2018
- Creative advertising expenditure Thailand 2018-2021
- Worldwide service delivery platforms market revenue 2014-2019
Twitter. (July 22, 2022). Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 2nd quarter 2022 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/620166/twitter-ad-engagement-change/
Twitter. "Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 2nd quarter 2022." Chart. July 22, 2022. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/620166/twitter-ad-engagement-change/
Twitter. (2022). Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 2nd quarter 2022. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/620166/twitter-ad-engagement-change/
Twitter. "Year on Year Change in Ad Engagement on Twitter from 3rd Quarter 2014 to 2nd Quarter 2022." Statista, Statista Inc., 22 Jul 2022, https://www.statista.com/statistics/620166/twitter-ad-engagement-change/
Twitter, Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 2nd quarter 2022 Statista, https://www.statista.com/statistics/620166/twitter-ad-engagement-change/ (last visited June 10, 2024)
Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 2nd quarter 2022 [Graph], Twitter, July 22, 2022. [Online]. Available: https://www.statista.com/statistics/620166/twitter-ad-engagement-change/