Annual sales and marketing expenditure of Block (Square) 2012-2022
Block - the company that took over Square - spent 400 million USD more on marketing in 2022 than in the previous year. The change was smaller than in both 2017 and 2020 - two years that proved important for cryptocurrency. The company focuses on the crypto market, and saw its growth decline as the digital tokens faced increasing criticism by the end of 2022.