According to the 2022 survey, WhatsApp was the most frequently used social media platform among Finns, with 43 percent of respondents using it several times a day. The second most used social media channel in Finland was Facebook (excluding Messenger), followed by YouTube, and Instagram. The least frequently used platform was ElitePartner, with 89 percent of respondents not using the service at all.
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Other statistics that may interest you Social media usage in Finland
Overview
6
- Premium Statistic Social media reach in the Nordics 2024
- Premium Statistic Social network penetration in Finland 2013-2023
- Premium Statistic Social media users in Finland 2020-2029
- Premium Statistic Forecast of the social media user penetration rate in Finland 2020-2030
- Premium Statistic Most used social media platforms by type in Finland 2023
- Premium Statistic Advertising reach of leading social media platforms in Finland 2022
User demographics
5
- Basic Statistic Social network usage in Finland 2023, by age
- Basic Statistic Share of daily social media users in Finland 2023, by age group
- Premium Statistic Share of daily social media usage in Finland 2022, by gender
- Basic Statistic Share of daily social media users in Finland 2023, by level of education
- Basic Statistic Share of daily social media users in Finland 2023, by social group
User behavior
8
- Premium Statistic Social network usage by frequency in Finland 2023
- Premium Statistic Share of social media users in Finland 2022, by platform and frequency
- Premium Statistic Share of daily social media usage Finland 2022, by platform
- Premium Statistic Most common social media activities in Finland 2024
- Premium Statistic Leading social media and messaging platforms for news in Finland 2023
- Premium Statistic Social media as the main news source in Finland 2023, by age group
- Basic Statistic Weekly reach of social media as news source in Finland 2016-2023
- Premium Statistic Share of social media platforms used for following news in Finland 2023, by age group
Social media use by enterprises
3
Facebook
5
- Premium Statistic Facebook users in Finland 2019-2028
- Premium Statistic Share of Facebook users in Finland 2022, by usage frequency
- Basic Statistic Monthly market share of Facebook in Finland 2023-2024
- Premium Statistic Facebook Messenger activity development in Finland 2022
- Premium Statistic Facebook Messenger activity development in Finland 2022, by age group
Instagram
4
- Premium Statistic Instagram users in Finland 2019-2028
- Premium Statistic Share of Instagram users in Finland 2022, by usage frequency
- Premium Statistic Instagram's market share in Finland monthly 2023-2024
- Premium Statistic Share of social media advertising audience in Finland 2023, by age and gender
Twitter
3
YouTube
6
- Premium Statistic YouTube users in Finland 2020-2029
- Premium Statistic Share of YouTube users in Finland 2022, by usage frequency
- Premium Statistic YouTube's market share in Finland monthly 2023-2024
- Premium Statistic Leading YouTube channels in Finland 2024, by views
- Premium Statistic Leading YouTube channels in Finland 2024, by number of subscribers
- Premium Statistic Top YouTube search queries in Finland 2022, by index
Further related statistics
17
- Leading social networks in Denmark 2023, by reach
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- Social media usage in Norway 2017, by platform
- Survey on top social media among individuals aged 36 to 45 in Denmark 2017
- Considering quitting social media platforms in Finland 2019, by gender
- Considering quitting social media platforms in Norway 2019, by gender
- Russia: social media websites ranked by importance to marketing professionals in 2015
- Survey on top social media among individuals aged 56 and older in Sweden 2017
- Considering quitting social media platforms in Sweden 2019, by gender
- Considering quitting social media platforms in Denmark 2019, by gender
- Average frequency of using social networking sites Australia 2018
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- Average number of contacts on social networking sites Australia 2018, by gender
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- School youth's level of truthfulness on social media in Poland 2018
- Age group distribution of online dating users in China 2022
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Statistics
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- Survey on top social media among individuals aged 36 to 45 in Denmark 2017
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- Considering quitting social media platforms in Norway 2019, by gender
- Russia: social media websites ranked by importance to marketing professionals in 2015
- Survey on top social media among individuals aged 56 and older in Sweden 2017
- Considering quitting social media platforms in Sweden 2019, by gender
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DNA. (December 2, 2022). Do you use the following social media platforms? [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/561298/share-of-social-media-users-in-finland-by-usage-frequency/
DNA. "Do you use the following social media platforms?." Chart. December 2, 2022. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/561298/share-of-social-media-users-in-finland-by-usage-frequency/
DNA. (2022). Do you use the following social media platforms?. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/561298/share-of-social-media-users-in-finland-by-usage-frequency/
DNA. "Do You Use The following Social Media Platforms?." Statista, Statista Inc., 2 Dec 2022, https://www.statista.com/statistics/561298/share-of-social-media-users-in-finland-by-usage-frequency/
DNA, Do you use the following social media platforms? Statista, https://www.statista.com/statistics/561298/share-of-social-media-users-in-finland-by-usage-frequency/ (last visited June 10, 2024)
Do you use the following social media platforms? [Graph], DNA, December 2, 2022. [Online]. Available: https://www.statista.com/statistics/561298/share-of-social-media-users-in-finland-by-usage-frequency/