Pet care had the highest e-commerce share of sales among fast moving consumer goods in Italy. As of June 2023, 6.8 percent of per care products' sales were made online. In turn, e-commerce contributed to only 2.3 and 1.7 percent of grocery and beverages sales, respectively.
Share of e-commerce sales in the fast moving consumer goods (FMCG) market in Italy as of June 2023, by segment
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Other statistics that may interest you Online grocery market in Italy
Overview
5
- Premium Statistic Market value of e-commerce B2C food & grocery in Italy 2017-2022
- Premium Statistic Online shopping share of grocery retail sales in Italy 2019-2022
- Premium Statistic Forecast online grocery out of food-at-home market in Italy 2030
- Premium Statistic FMCG e-commerce penetration in Italy 2023, by segment
- Premium Statistic Retail sales of organic consumer packaged products in Italy 2023, by channel
Market trends
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- Basic Statistic Percentage change in sales value of retail channels in Italy 2023
- Premium Statistic Monthly change in online sales of CPG products in Italy 2023, by delivery method
- Premium Statistic YoY percentage growth of online revenue in grocery retail in Italy 2020-2022
- Premium Statistic Monthly online grocery retail sale growth in Italy 2024
Players
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- Basic Statistic Grocery: top 10 online stores in Italy in 2022, by net sales
- Premium Statistic Online grocery & beverage shopping by store brand in Italy 2024
- Premium Statistic Most visited food e-commerce sites in Italy 2023
- Premium Statistic Leading groceries websites in Italy 2023, based on visit share
- Premium Statistic Main food delivery apps in Italy 2023, by downloads
- Premium Statistic Lidl online unique users in Italy 2019-2023
- Premium Statistic Esselunga online unique users in Italy 2019-2022
- Premium Statistic Funding raised by Everli 2014-2022
Consumption
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- Premium Statistic Global shoppers planning to purchase groceries online 2022
- Premium Statistic Food & Personal Care e-commerce user in Italy 2021-2029
- Premium Statistic Share of e-shoppers purchasing fresh food & beverages online in Italy 2023
- Premium Statistic Channel preferences for grocery purchases in Italy 2023
- Premium Statistic Groceries & beverages purchased online by category in Italy 2024
- Premium Statistic Share of consumers aware of grocery app brands in Italy 2023
- Premium Statistic Main purchase drivers of online grocery shopping in Italy 2023
- Premium Statistic Main reasons consumers do not purchase groceries online in Italy 2023
Further Content: You might find this interesting as well
Consorzio Netcomm. (June 20, 2023). Share of e-commerce sales in the fast moving consumer goods (FMCG) market in Italy as of June 2023, by segment [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1424399/fmcg-e-commerce-penetration-by-segment-italy/
Consorzio Netcomm. "Share of e-commerce sales in the fast moving consumer goods (FMCG) market in Italy as of June 2023, by segment ." Chart. June 20, 2023. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1424399/fmcg-e-commerce-penetration-by-segment-italy/
Consorzio Netcomm. (2023). Share of e-commerce sales in the fast moving consumer goods (FMCG) market in Italy as of June 2023, by segment . Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1424399/fmcg-e-commerce-penetration-by-segment-italy/
Consorzio Netcomm. "Share of E-commerce Sales in The Fast Moving Consumer Goods (Fmcg) Market in Italy as of June 2023, by Segment ." Statista, Statista Inc., 20 Jun 2023, https://www.statista.com/statistics/1424399/fmcg-e-commerce-penetration-by-segment-italy/
Consorzio Netcomm, Share of e-commerce sales in the fast moving consumer goods (FMCG) market in Italy as of June 2023, by segment Statista, https://www.statista.com/statistics/1424399/fmcg-e-commerce-penetration-by-segment-italy/ (last visited June 10, 2024)
Share of e-commerce sales in the fast moving consumer goods (FMCG) market in Italy as of June 2023, by segment [Graph], Consorzio Netcomm, June 20, 2023. [Online]. Available: https://www.statista.com/statistics/1424399/fmcg-e-commerce-penetration-by-segment-italy/