Low prices were the main store selection factor in Russia in 2022. Seven out of ten consumers decided on the store for their shopping based on that criterion. Furthermore, a good price-to-quality ratio was important to nearly 70 percent of respondents.
Main factors affecting the choice of a store for shopping in Russia in 2022
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Other statistics that may interest you Shopping behavior in Russia
Overview
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Online versus offline shopping
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Customer product preferences
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Holiday shopping
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NielsenIQ. (November 1, 2022). Main factors affecting the choice of a store for shopping in Russia in 2022 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1343200/store-selection-criteria-russia/
NielsenIQ. "Main factors affecting the choice of a store for shopping in Russia in 2022." Chart. November 1, 2022. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1343200/store-selection-criteria-russia/
NielsenIQ. (2022). Main factors affecting the choice of a store for shopping in Russia in 2022. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1343200/store-selection-criteria-russia/
NielsenIQ. "Main Factors Affecting The Choice of a Store for Shopping in Russia in 2022." Statista, Statista Inc., 1 Nov 2022, https://www.statista.com/statistics/1343200/store-selection-criteria-russia/
NielsenIQ, Main factors affecting the choice of a store for shopping in Russia in 2022 Statista, https://www.statista.com/statistics/1343200/store-selection-criteria-russia/ (last visited June 10, 2024)
Main factors affecting the choice of a store for shopping in Russia in 2022 [Graph], NielsenIQ, November 1, 2022. [Online]. Available: https://www.statista.com/statistics/1343200/store-selection-criteria-russia/