ADR of hotels in Phuket Thailand 2019-2023
In 2023, the average daily rate of hotels in Phuket, Thailand amounted to 4,967 Thai baht, indicating a significant increase compared to the previous year. The hotel industry in Thailand was one of the most negatively affected industries by the coronavirus (COVID-19) pandemic in the country, but saw a significant recovery after the Thai government lifted travel restriction in 2022.