D2C e-commerce in the United States - statistics and facts
Key insights
- D2C e-commerce sales in the U.S.
- 197bn USD
Detailed statistics
Digitally native and established brands D2C e-commerce sales in the U.S. 2020-2025
- Annual D2C sales growth of established brands
- 18.7%
Detailed statistics
Digitally native and established brands D2C e-commerce sales growth in U.S. 2020-2025
- Leading global D2C company
- Lululemon Athletica
Detailed statistics
D2C e-commerce public companies 2023
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Overview
6
- Basic Statistic Digitally native and established brands D2C e-commerce sales in the U.S. 2020-2025
- Premium Statistic Digitally native and established brands D2C e-commerce sales growth in U.S. 2020-2025
- Premium Statistic Distribution of mostly digital-only D2C brands in 2022, by macro-region
- Premium Statistic Online beauty sales of D2C retailers in the U.S. 2020-2022, by type
- Premium Statistic Highest valued e-commerce startup companies globally 2023
- Premium Statistic Highest valued e-commerce startup companies in the U.S. 2023
Overview
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Basic Statistic
Digitally native and established brands D2C e-commerce sales in the U.S. 2020-2025
Digitally native and established brands D2C e-commerce sales in the U.S. 2020-2025
Direct-to-consumer (D2C) e-commerce sales by digitally native and established brands in the United States from 2020 to 2025 (in billion U.S. dollars)
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Premium Statistic
Digitally native and established brands D2C e-commerce sales growth in U.S. 2020-2025
Digitally native and established brands D2C e-commerce sales growth in U.S. 2020-2025
Direct-to-consumer (D2C) e-commerce sales growth by digitally native and established brands in the United States from 2020 to 2025
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Premium Statistic
Distribution of mostly digital-only D2C brands in 2022, by macro-region
Distribution of mostly digital-only D2C brands in 2022, by macro-region
Distribution of direct-to-consumer (D2C) brands mostly digital-only in 2022, by macro-region
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Premium Statistic
Online beauty sales of D2C retailers in the U.S. 2020-2022, by type
Online beauty sales of D2C retailers in the U.S. 2020-2022, by type
Direct-to-consumer (D2C) beauty e-commerce sales in the United States from 2020 to 2022, by retailer type (in billion U.S. dollars)
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Premium Statistic
Highest valued e-commerce startup companies globally 2023
Highest valued e-commerce startup companies globally 2023
Highest-valued e-commerce and direct-to-consumer unicorns worldwide as of December 2023 (in billion U.S. dollars)
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Premium Statistic
Highest valued e-commerce startup companies in the U.S. 2023
Highest valued e-commerce startup companies in the U.S. 2023
Highest valued e-commerce and direct-to-consumer unicorns in the United States as of December 2023 (in billion U.S. dollars)
Leading players
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- Premium Statistic D2C e-commerce public companies 2023
- Basic Statistic Revenue share of lululemon worldwide 2012-2023, by sales channel
- Premium Statistic lululemon.com: e-commerce net sales share 2022, by country
- Premium Statistic NIKE Direct revenue share worldwide 2019-2023
- Premium Statistic Fanatics.com e-commerce net sales 2016-2024
- Premium Statistic Crocs.com e-commerce net sales 2014-2025
- Premium Statistic Carters.com e-commerce net sales 2014-2025
Leading players
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Premium Statistic
D2C e-commerce public companies 2023
D2C e-commerce public companies 2023
Leading public direct-to-consumer (D2C) companies with e-commerce operations as of 2023, by revenue (in million U.S. dollars)
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Basic Statistic
Revenue share of lululemon worldwide 2012-2023, by sales channel
Revenue share of lululemon worldwide 2012-2023, by sales channel
Net revenue share of lululemon athletica worldwide from the fiscal year of 2012 to 2023, by channel
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Premium Statistic
lululemon.com: e-commerce net sales share 2022, by country
lululemon.com: e-commerce net sales share 2022, by country
E-commerce net sales share of lululemon.com in 2022, by country
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Premium Statistic
NIKE Direct revenue share worldwide 2019-2023
NIKE Direct revenue share worldwide 2019-2023
Nike's direct-to-consumer (D2C) sales as share of total brand revenue worldwide from the fiscal years of 2019 to 2023
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Premium Statistic
Fanatics.com e-commerce net sales 2016-2024
Fanatics.com e-commerce net sales 2016-2024
E-commerce net sales of fanatics.com from 2016 to 2024 (in million U.S. dollars)
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Premium Statistic
Crocs.com e-commerce net sales 2014-2025
Crocs.com e-commerce net sales 2014-2025
E-commerce net sales of crocs.com from 2014 to 2025 (in million U.S. dollars)
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Premium Statistic
Carters.com e-commerce net sales 2014-2025
Carters.com e-commerce net sales 2014-2025
E-commerce net sales of carters.com from 2014 to 2025 (in million U.S. dollars)
Consumer behavior
6
- Premium Statistic D2C e-commerce websites preference in the U.S. 2023, by generation
- Premium Statistic D2C e-commerce websites preference in the U.S. 2023, by region
- Premium Statistic Preferred delivery times for D2C purchases in the U.S. 2022
- Premium Statistic D2C subscription consumer loyalty in the U.S. 2022
- Premium Statistic Delivery costs likely to deter D2C shoppers in the U.S. 2022
- Premium Statistic Most wanted e-commerce innovations in the U.S. 2023, by generation
Consumer behavior
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Premium Statistic
D2C e-commerce websites preference in the U.S. 2023, by generation
D2C e-commerce websites preference in the U.S. 2023, by generation
Share of online purchasers who prefer to buy from local and small traders' own websites in the United States in 2023, by generation
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Premium Statistic
D2C e-commerce websites preference in the U.S. 2023, by region
D2C e-commerce websites preference in the U.S. 2023, by region
Share of online purchasers who prefer to buy from local and small traders' own websites in the United States in 2023, by region
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Premium Statistic
Preferred delivery times for D2C purchases in the U.S. 2022
Preferred delivery times for D2C purchases in the U.S. 2022
Preferred delivery times among direct-to-consumer (D2C) online shoppers in the United States in 2022
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Premium Statistic
D2C subscription consumer loyalty in the U.S. 2022
D2C subscription consumer loyalty in the U.S. 2022
Influence of increasing costs, product availability, and irregular deliveries on direct-to-consumer (D2C) subscription customer loyalty in the United States in 2022
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Premium Statistic
Delivery costs likely to deter D2C shoppers in the U.S. 2022
Delivery costs likely to deter D2C shoppers in the U.S. 2022
Delivery costs likely to deter direct-to-consumer (D2C) shoppers in the United States in 2022 (in U.S. dollars)
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Premium Statistic
Most wanted e-commerce innovations in the U.S. 2023, by generation
Most wanted e-commerce innovations in the U.S. 2023, by generation
Share of shoppers wishing for selected e-commerce innovations in the United States in the 2nd quarter 2023, by generation
E-commerce platforms
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- Premium Statistic E-commerce software market share in the U.S. 2023
- Premium Statistic Shopify gross merchandise value (GMV) in the U.S. 2020-2024
- Premium Statistic Number of Shopify online stores 2023, by country
- Premium Statistic Total revenue of Shopify worldwide from 2015-2023
- Premium Statistic Shopify and WooCommerce market shares by top websites 2023
- Premium Statistic Number of online stores running on WooCommerce 2023, by category
- Premium Statistic Squarespace annual revenue 2020-2022, by segment
E-commerce platforms
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Premium Statistic
E-commerce software market share in the U.S. 2023
E-commerce software market share in the U.S. 2023
Market share of e-commerce software platforms in United States as of June 2023
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Premium Statistic
Shopify gross merchandise value (GMV) in the U.S. 2020-2024
Shopify gross merchandise value (GMV) in the U.S. 2020-2024
Shopify gross merchandise value (GMV) in the United States from 2020 to 2024 (in billion U.S. dollars)
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Premium Statistic
Number of Shopify online stores 2023, by country
Number of Shopify online stores 2023, by country
Number of Shopify online stores as of July 2023, by country
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Premium Statistic
Total revenue of Shopify worldwide from 2015-2023
Total revenue of Shopify worldwide from 2015-2023
Shopify's total revenues worldwide from 2015 to 2023 (in million U.S. dollars)
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Premium Statistic
Shopify and WooCommerce market shares by top websites 2023
Shopify and WooCommerce market shares by top websites 2023
Market shares of Shopify and WooCommerce on top websites as of July 2023
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Premium Statistic
Number of online stores running on WooCommerce 2023, by category
Number of online stores running on WooCommerce 2023, by category
Number of online stores running on WooCommerce worldwide as of June 2023, by product category
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Premium Statistic
Squarespace annual revenue 2020-2022, by segment
Squarespace annual revenue 2020-2022, by segment
Annual revenue of Squarespace from 2020 to 2022 (in 1,000s U.S. dollars)
D2C order fulfillment
4
- Premium Statistic Distribution share of e-commerce fulfillment costs in the U.S. 2023
- Premium Statistic Best practices to improve order-processing speed in the U.S. 2023
- Premium Statistic Actions taken for stock-keeping-units (SKUs) sold online in the U.S. 2022
- Premium Statistic Sustainable logistics priorities among SMEs in the U.S. 2023
D2C order fulfillment
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Premium Statistic
Distribution share of e-commerce fulfillment costs in the U.S. 2023
Distribution share of e-commerce fulfillment costs in the U.S. 2023
Share of e-commerce fulfillment costs in the United States in 2023
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Premium Statistic
Best practices to improve order-processing speed in the U.S. 2023
Best practices to improve order-processing speed in the U.S. 2023
Fulfillment best practices to improve order-processing speed in the United States in 2023
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Premium Statistic
Actions taken for stock-keeping-units (SKUs) sold online in the U.S. 2022
Actions taken for stock-keeping-units (SKUs) sold online in the U.S. 2022
Main actions of brands for stock keeping units (SKUs) sold online in the United States in 2022
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Premium Statistic
Sustainable logistics priorities among SMEs in the U.S. 2023
Sustainable logistics priorities among SMEs in the U.S. 2023
Main sustainable logistics priorities among small and medium-sized enterprises (SMEs) in the U.S. as of April 2023
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