Retail Banking: JPMorgan Chase Bank Brand Report 2019
Statista Global Consumer Survey
With a 9% share of customers, JPMorgan Chase Bank ranks as the third most used bank by onliners in the United States. JPMorgan Chase Bank has above average customer satisfaction and above average customer loyalty and their customers are more likely to process banking matters via mobile than average users.Find out more with the ''Retail Banking: JPMorgan Chase Bank Brand Report''.
Topics include
- Competitive landscape
- Customer profile
- Customer journey
DescriptionContent
J.P. Morgan Chase Bank, N.A is a commercial banking subsidiary of the U.S. multinational banking and financial services holding company based in New York City, United States. It has approximately 252,539 employees, 5,100 retail financial centers, and approximately 16,000 automated teller machines.
The exclusive ''JPMorgan Chase Bank Brand Report'' is based on results of the Statista Global Consumer Survey 2019.
Competitive Landscape
- Primarily used bank
- Brand satisfaction, brand loyalty, and share of customers
- Strengths of primarily used bank according to customers
- Services where banks perform well, top 5 brands
Customer Profile
- Gender
- Age
- Household size
- Community type
- Share of customers in the low, middle, and high thirds of monthly household gross income
- Customers with high-income households (top third), average age, and share of customers
- Type of household customers live in
- Household size, community type, and share of customers
- Usage/ownership of financial products
- Agreement with statements on personal finances
Customer Journey
- Main reasons for customers to change a financial service provider
- Discovery of main bank
- Processing of banking matters
- Activities customers have performed on social media in the past 4 weeks
- Top 10 places where customers have seen adverts in the past 4 weeks
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