Smaato discovered, that 49 percent of mobile ad expenditures was attributed to the retail sector, and another 23 percent was credited to the media industry.
The statistic presents the distribution of mobile advertising spending worldwide in 2nd half 2018, by industry. Distribution of mobile advertising spending worldwide in 2nd half 2018, by industry
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Statistics
Smaato. (February 27, 2019). Distribution of mobile advertising spending worldwide in 2nd half 2018, by industry [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/979391/global-mobile-advertising-expenditure-by-category/
Smaato. "Distribution of mobile advertising spending worldwide in 2nd half 2018, by industry." Chart. February 27, 2019. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/979391/global-mobile-advertising-expenditure-by-category/
Smaato. (2019). Distribution of mobile advertising spending worldwide in 2nd half 2018, by industry. Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/979391/global-mobile-advertising-expenditure-by-category/
Smaato. "Distribution of Mobile Advertising Spending Worldwide in 2nd Half 2018, by Industry." Statista, Statista Inc., 27 Feb 2019, https://www.statista.com/statistics/979391/global-mobile-advertising-expenditure-by-category/
Smaato, Distribution of mobile advertising spending worldwide in 2nd half 2018, by industry Statista, https://www.statista.com/statistics/979391/global-mobile-advertising-expenditure-by-category/ (last visited May 11, 2024)
Distribution of mobile advertising spending worldwide in 2nd half 2018, by industry [Graph], Smaato, February 27, 2019. [Online]. Available: https://www.statista.com/statistics/979391/global-mobile-advertising-expenditure-by-category/