Loyalty card uptake among consumers in selected European countries 2016

Published by Statista Research Department, Dec 7, 2016
This statistic shows the results of a survey in which consumers in selected European countries were asked whether they have loyalty cards. In Finland 94 percent of respondents said they are a member of a loyalty scheme, around 5 percent more than those surveyed in Lithuania, Great Britain and Slovenia, where the figure was 89 percent.

Share of consumers that have loyalty cards in selected European countries in 2016

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Release date

December 2016

Region

Europe

Survey time period

March 1-23, 2016

Number of respondents

30,000*

Method of interview

Online survey

Supplementary notes

* Findings are based on a survey of more than 30,000 respondents with online access in 63 countries throughout Asia-Pacific, Europe, Latin America, the Middle East/Africa and North America.

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