Market size of food and beverages industry in India 2015-2020
The food
Baked goods, convenience food, confectionaries and dairy make up the packaged food segment. Biscuits are arguably the soul food of citizens, where ‘chai pe charcha’ (conversations over cups of tea) is an essential evening routine. The packed organic food and beverages sector had a market size of over 500 million Indian rupees in 2016. Private equity investments also increased significantly in the industry in 2016 and 2017.
The beverages
Tea is the most common beverage in the northern parts, while in the south, the affection towards a hot beverage is shared between tea and coffee equally. Fruit juices and soft drinks are the commonly consumed non-alcoholic beverages throughout the nation. Adherence to safety measures and quality food supply accompanied by strong global competition is likely to keep the industry’s plate full and stir it towards future expansion.