Most important information sources for homebuyers in the U.S. 2023
Real estate agents were the most important source of information among American homebuyers, a July 2023 survey found. Approximately 88 percent of the Americans who purchased a home in the year preceding the survey had consulted with a real estate agent. The second most popular channel was a mobile or tablet search device, with about 72 percent of respondents having sought information through that channel.