Efforts made to protect personal purchase history in the United Kingdom (UK) 2015
This statistic displays the efforts made by consumers to protect their personal purchase history in the United Kingdom (UK) in 2015. During the survey period, it was found that 12 percent of respondents strongly agreed with the following statement: "I actively make an effort to make sure retailers do not have access to my purchase history data (e.g. Ad blocking, opt-out box, never fill out post-purchase feedback forms etc.)"