Football players with the biggest social media audience growth 2023
Between January and February 2023, Belgian footballer Leandro Trossard saw a combined 272 percent increase in followers across Facebook, Instagram, Twitter, YouTube, TikTok, and Weibo. Overall, French footballer BenoƮt Badiashile saw an increase of over 236 percent in social media followers. Additionally, Manchester United's Marcel Sabitzer saw an increase of 93.6 percent during the measured time period.