According to a survey of digital content creators conducted in 2021, approximately 59 percent of content creators with less than 12 months of experience have not started monetizing their content yet. By comparison, less than one in 10 beginner content creators have earned over 10,000 U.S. dollars. For 35 percent of beginner creators, monetization efforts brought earnings below what can be considered a "livable income."
Success with monetization among global digital content creators with less than 12 months of experience in 2021
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Linktree. (April 20, 2022). Success with monetization among global digital content creators with less than 12 months of experience in 2021 [Graph]. In Statista. Retrieved May 15, 2024, from https://www.statista.com/statistics/1307264/monetization-stage-global-beginner-creators/
Linktree. "Success with monetization among global digital content creators with less than 12 months of experience in 2021." Chart. April 20, 2022. Statista. Accessed May 15, 2024. https://www.statista.com/statistics/1307264/monetization-stage-global-beginner-creators/
Linktree. (2022). Success with monetization among global digital content creators with less than 12 months of experience in 2021. Statista. Statista Inc.. Accessed: May 15, 2024. https://www.statista.com/statistics/1307264/monetization-stage-global-beginner-creators/
Linktree. "Success with Monetization among Global Digital Content Creators with Less than 12 Months of Experience in 2021." Statista, Statista Inc., 20 Apr 2022, https://www.statista.com/statistics/1307264/monetization-stage-global-beginner-creators/
Linktree, Success with monetization among global digital content creators with less than 12 months of experience in 2021 Statista, https://www.statista.com/statistics/1307264/monetization-stage-global-beginner-creators/ (last visited May 15, 2024)
Success with monetization among global digital content creators with less than 12 months of experience in 2021 [Graph], Linktree, April 20, 2022. [Online]. Available: https://www.statista.com/statistics/1307264/monetization-stage-global-beginner-creators/