Mexico: changes in beauty & personal care habits of women due to COVID-19 2020

In Mexico, women's beauty and personal care routines have changed as a result of the coronavirus pandemic and subsequent quarantine measures implemented. According to a survey carried out in May 2020, more than eight out of ten Mexican respondents affirmed they improved their facial care routine during quarantine, due to more time available. Moreover, 32 percent of the women surveyed reported having increased the use of skin moisturizers due to dryness caused by the extra cleaning taken as measure to prevent COVID-19 contagion. Meanwhile, around one third of respondents said they stopped using perfume daily, a result of not leaving home.