Interest in receiving personalized news among Italians 2019
During 2019, Italian people were asked about their level of interest towards the possibility of receiving personalized news by means including newsletters and blogs. The results of the survey showed that 65.2 percent of the respondents had a high level of interest in such service. By contrast, 48.1 percent of the people interviewed asserted that they had low interest in the opportunity of receiving personalized news.