Brand preferences for clothing and footwear in the United Kingdom (UK) 2019
This survey presents the brand preferences of shoppers for clothing and footwear brands in the United Kingdom (UK) in 2019. According to the survey, only around 23 percent of consumers said they preferred UK brands when they shopped for clothing and footwear. The majority of respondents at about 75 percent, however, stated that they did not mind if the brand was international or homegrown.