Julia Stoll
Research expert covering TV and video media
Detailed statistics
Number of pay TV subscribers worldwide 2021-2023
Detailed statistics
Traditional TV and home video market revenue in the U.S. 2017-2027, by segment
Detailed statistics
Pay TV penetration in the U.S. 2005-2023
Number of pay TV subscribers worldwide 2021-2023
Number of pay TV subscribers worldwide from 2021 to 2023 (in millions)
Revenue of pay TV and SVOD services in selected countries worldwide 2027
Revenue of the pay TV and subscription video-on-demand (SVOD) market in selected countries worldwide in 2027 (in billion U.S. dollars)
Subscribers of pay TV and SVOD services in selected countries worldwide 2027
Number of pay TV and subscription video-on-demand (SVOD) subscribers in selected countries worldwide in 2027 (in millions)
Traditional TV and home video market revenue in the U.S. 2017-2027, by segment
Revenue of the traditional TV and home video market in the United States from 2017 to 2027, by segment (in billion U.S. dollars)
Number of pay TV households in the U.S. 2013-2027
Number of pay TV households in the United States from 2013 to 2027 (in millions)
Pay TV penetration in the U.S. 2005-2023
Pay TV penetration rate in the United States from 2005 to 2023
Most common TV subscription brands in the U.S. 2024
Most common TV subscription brands in the U.S. as of March 2024
Comcast: no of video subscribers in the U.S. 2014-2023
Number of Comcast video subscribers in the United States from 1st quarter 2014 to 4th quarter 2023 (in millions)
Charter: no of video subscribers in the U.S. 2014-2024
Number of residential Charter video subscribers in the United States from 1st quarter 2014 to 1st quarter 2024 (in millions)
DirecTV: no of video subscribers in the U.S. 2014-2023
Number of DirecTV video subscribers in the United States from 2nd quarter 2014 to 4th quarter 2023 (in millions)
Dish TV: pay TV subscribers in the U.S. 2014-2023
Number of Dish traditional pay TV subscribers in the United States from 1st quarter 2014 to 4th quarter 2023 (in millions)
Verizon: no of video subscribers in the U.S. 2014-2022
Number of Verizon video subscribers in the United States from 1st quarter 2014 to 4th quarter 2022 (in millions)
Altice: no of video subscribers in the U.S. 2014-2023
Number of Altice video subscribers in the United States from 2nd quarter 2016 to 4th quarter 2023 (in millions)
Mediacom: no of video subscribers in the U.S. 2014-2022
Number of Mediacom video subscribers in the United States from 1st quarter 2014 to 4th quarter 2022 (in millions)
Share of pay TV households in the U.S. 2020-2022
Share of traditional cable and satellite TV households in the United States from 2020 to 2022
Share of adults who subscribe to a cable TV service U.S. 2023, by age group
Share of adults who subscribe to a cable TV service in the United States as of January 2023, by age group
TV subscription payments in the U.S. 2024
TV subscription payments in the U.S. as of March 2024
Drivers of TV subscription payments in the U.S. 2023
Drivers of TV subscription payments in the U.S. as of December 2023
Number of TV households in the U.S. 2023-2027, by type
Number of television households in the United States in 2023 and 2027, by type (in millions)
Television and video access types in households in the U.S. 2021-2022
Share of households accessing television and video services in the United States from April 2021 to October 2022, by access type
Share of pay TV and SVOD households in the U.S. 2022
Distribution of MVPD and streaming subscriptions among TV households in the United States as of 2022
Number of non-pay TV viewers in the U.S. 2013-2026
Number of non-pay TV viewers in the United States from 2013 to 2026 (in millions)
Cord-cutting penetration in the U.S. 2013-2023
Year-over-year pay TV subscriber growth in the United States from 1st quarter 2013 to 3rd quarter 2023
Total subscriber losses for pay TV companies in the U.S. 2014-2023
Number of net subscriber losses among pay TV providers in the United States from 2014 to 2023 (in 1,000s)
Subscriber losses for selected cable companies in the U.S. 2023
Number of net subscriber losses among selected pay TV providers in the United States in 2023 (in 1,000s)
Share of cord-cutters/nevers in the U.S. 2014-2025
Share of TV households without a traditional TV subscription in the United States from 2014 to 2025
Plans after canceling pay TV services in the U.S. 2022
Plans after canceling current pay TV services among adults in the United States as of October 2022
Cord cutting among pay TV subscribers in the U.S. 2022, by age
Likelihood of cancelling pay TV services in the next 12 months in the United States as of October 2022, by age group
Breakdown of cord cutters in the U.S. 2022, by age
Distribution of cord cutters in the United States in 1st half of 2022, by age group
Number of vMVPD subscribers in the U.S. 2023
Number of subscribers to selected virtual multichannel video programming distributor (vMVPD) services in the United States in 2023 (in millions)
Number of channels on vMVPD platforms in the U.S. 2024
Number of channels available on selected vMVPD services in the United States as of February 2024
Screens for SVOD streaming in the U.S. and Canada 2023
Screens for streaming subscription video-on-demand (SVOD) in the United States and Canada in 2nd quarter 2023
Virtual pay TV subscriptions in the U.S. 2017-2026
Number of and year-over-year change in virtual pay TV subscriptions in the United States from 2017 to 2026
Pay TV versus virtual MVPD subscriber growth in the U.S. 2021-2022
Growth of the five largest traditional pay TV and virtual multichannel video programming distributor (vMVPD) subscriptions in the United States from 2nd quarter 2021 to 3rd quarter 2022
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