Tiago Bianchi
Research expert covering internet & gaming in Latin America and Spain
Get in touch with us nowIn 2023, "Videos" and "Videos de" were first and third most searched queries on YouTube in Mexico, indexing at 100 and 73 in terms of search volume each. Terms like "canciones", "musica" and "banda" indexed at 87, 66 and 43 each in terms of search volume each, while musical artists and groups like "Peso Pluma", "Fede Vigevani", "Shakira" and "Junior H" also scored highly, with index values of 65, 30, 28, and 25 relative to the top-scoring query. Additionally, queries related to movies also had great popularity, with terms like "Peliculas completas en espaƱol" and "Terror" also scoring 41 and 31 index values.
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