most popular online shopping category among shoppers in the country.
According to a survey conducted in Vietnam in 2022, about 38 percent of respondents said they spent on average between two to five million Vietnamese dong (VND) on online shopping. Meanwhile, around 16 percent of respondents spent over ten million VND while shopping online per year. In that year, clothing, footwear, and cosmetics were the Annual average online shopping expenditure per online shopper in Vietnam in 2022
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Other statistics that may interest you E-commerce in Thailand
Overview
6
- Premium Statistic Number of e-commerce users SEA 2024-2029, by country
- Premium Statistic E-commerce market value Thailand 2015-2024
- Premium Statistic Revenue of e-commerce segments in Thailand 2022
- Premium Statistic Breakdown of payment methods for e-commerce Thailand 2023
- Premium Statistic Most-visited online shopping sites in Thailand 2022
- Premium Statistic Share of weekly e-commerce activities among internet users Thailand Q3 2023
KPI
6
- Premium Statistic Value of e-commerce expenditure on consumer goods Thailand 2023, by category
- Premium Statistic Average e-commerce spending per user Thailand 2019-2023
- Premium Statistic Market share of leading e-commerce segments Thailand 2022
- Premium Statistic Breakdown of e-commerce stores Thailand 2022
- Premium Statistic Growth rate prediction for retail e-commerce sales Thailand 2019-2023
- Premium Statistic Market share of mobile wallets Thailand 2023
Leading platforms
8
- Premium Statistic Shopee Thailand - revenue 2020-2022
- Premium Statistic Shopee Thailand - profit 2020-2022
- Premium Statistic Breakdown of Shopee Thailand revenue share September 2023, by category
- Premium Statistic Lazada Thailand - revenue 2020-2022
- Premium Statistic Lazada Thailand - profit 2020-2022
- Premium Statistic Breakdown of Lazada Thailand revenue share September 2023, by category
- Premium Statistic Grab Thailand: revenue 2020-2022
- Premium Statistic Grab Thailand: profit 2020-2022
Social commerce
3
Online payment
4
- Premium Statistic Penetration rate of digital payments in Thailand 2019-2028
- Premium Statistic Mobile wallet transaction volume Thailand 2019-2023
- Premium Statistic Revenue share of the e-commerce payment types in Thailand 2022
- Premium Statistic Biggest international and domestic payment card schemes in Thailand 2016-2022
Consumer behavior
7
- Premium Statistic Breakdown of e-commerce users in Thailand 2023, by age
- Premium Statistic Preferred online selling channels Thailand 2022
- Premium Statistic Preferred platforms for online shopping Thailand 2022
- Premium Statistic Most popular e-commerce product categories Thailand 2023
- Premium Statistic Preferences for buying products online Thailand 2023, by gender
- Premium Statistic Leading factors to encourage online purchases Thailand Q3 2023
- Premium Statistic Leading barriers for online shopping Thailand 2023
Further related statistics
6
- India: leading e-commerce categories 2013, by sales
- Leading online retailers in Southeast Asia 2020, by monthly visits
- Computer software: Online purchasing in Great Britain 2020, by age group
- Travel arrangements: Online purchasing in Great Britain 2019, by demographic
- Where consumers shop for clothing and footwear in the United Kingdom (UK) 2013
- Channels consumers use for their main grocery shop in the United Kingdom (UK) 2013
Further Content: You might find this interesting as well
Statistics
- India: leading e-commerce categories 2013, by sales
- Leading online retailers in Southeast Asia 2020, by monthly visits
- Computer software: Online purchasing in Great Britain 2020, by age group
- Travel arrangements: Online purchasing in Great Britain 2019, by demographic
- Where consumers shop for clothing and footwear in the United Kingdom (UK) 2013
- Channels consumers use for their main grocery shop in the United Kingdom (UK) 2013
iDea. (July 25, 2023). Annual average online shopping expenditure per online shopper in Vietnam in 2022 [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1250898/vietnam-average-online-shopping-expenditure/
iDea. "Annual average online shopping expenditure per online shopper in Vietnam in 2022." Chart. July 25, 2023. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1250898/vietnam-average-online-shopping-expenditure/
iDea. (2023). Annual average online shopping expenditure per online shopper in Vietnam in 2022. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1250898/vietnam-average-online-shopping-expenditure/
iDea. "Annual Average Online Shopping Expenditure per Online Shopper in Vietnam in 2022." Statista, Statista Inc., 25 Jul 2023, https://www.statista.com/statistics/1250898/vietnam-average-online-shopping-expenditure/
iDea, Annual average online shopping expenditure per online shopper in Vietnam in 2022 Statista, https://www.statista.com/statistics/1250898/vietnam-average-online-shopping-expenditure/ (last visited June 10, 2024)
Annual average online shopping expenditure per online shopper in Vietnam in 2022 [Graph], iDea, July 25, 2023. [Online]. Available: https://www.statista.com/statistics/1250898/vietnam-average-online-shopping-expenditure/