Japan: media content market size by medium

As of 2021, terrestrial TV programs accounted for almost 2.7 trillion Japanese yen of the media content market in Japan. Terrestrial TV programs constituted the largest medium within the market, which amounted to almost 12.5 trillion yen during that year.

Value of the media content market in Japan in 2021, by medium (in billion Japanese yen)

Characteristic	Market size in billion Japanese yen
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Release date

June 2023

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Region

Japan

Survey time period

2021

Supplementary notes

The media content market consists of three different segments: video-based content, audio-based content, and text-based content.
Video-based content includes movies, videos, terrestrial TV programs, satellite and cable TV programs, game software, and original internet video-based content.
Audio-based content includes music, radio programs, and original internet audio-based content.
Text-based content includes newspaper articles, comics, magazines, books, database information, and original internet text-based content.

100 Japanese yen equal 0.69 U.S. dollars or 0.64 euros as of July 2023.
Values have been rounded.

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